Blossoming business: Tajudin (centre) showing his flower pot roasters. Looking on are his staff.
KOTA BARU: Chicken roasted in flower pots – this has been the formula for one hawker’s success.
Each day, Tajudin Mat Esa, 50, sells about 200 birds at RM28 each as customers flock to his stall to buy his fare for buka puasa.
“I only started selling this at the start of Ramadan and demand has been rising.
“I am glad I got it right when I first started using the pots,” said Tajudin, a fruit seller turned part-time hawker during Ramadan.
Six hours are needed to marinate the chicken meat while roasting takes just 30 minutes.
Tajudin cooks and sells his chicken under a canopy by the roadside in Pengkalan Chepa.
He has set up a branch in Pasir Mas due to good demand and said he is considering going into the business full-time.
Tajudin’s son Nur Izwan, 26, first mooted the idea after observing a similar technique in Port Dickson.
“We found a claypot maker in Kampar, Perak, who could make the pot according to the designs we wanted,” he said.
Tajudin said a hawker whose children were not interested in the business had given his son the recipe.