Samsung turns TVs into works of art

A masterpiece: Lee and Samsung Malaysia Electronics chief marketing officer Elaine Soh showing why the new TV sets are must-haves during the launch in Paris, France.

PARIS: With a truly colourful event in every sense of the word in the City of Love, electronics giant Samsung took a leap forward in TV viewing with the official launch of its new QLED range.

The designer TVs, which have been hotly awaited for months, bring a new dimension to TV watching.