AIA uses insurance to encourage healthy behaviour


Some of the people enjoy the uphill walk or jog at Taman Lembah Kiara.

HEALTH campaigns and graphic warning posters or advertisements - as you know them at least - may soon be a thing of the past.

More and more, policymakers are realising that traditional strategies like education and heavy-handed regulations have limits in changing people’s attitude and behaviour in relation to health.

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Health , Business , insurance , AIA

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