A show to remember : (From left) MyCEB general manager of marketing, corporate & communications Intan Hyriatee Mohd Zawai, Nagamaiah, Juhari, Connois seurs Lifestyle Sdn Bhd executive director Ong Han Vi, Lee, Wong, Kudsia and YTL Hotel public relations director Aja Ng during the launch of Jersey Boys at KLGCC in Mont Kiara.
KUALA LUMPUR: Malaysians can be assured of a good, clean show in the musical Jersey Boys despite its Broadway version being known for its profanities.
The internationally acclaimed show, about the true story of American hitmakers Frankie Valli and The Four Seasons, will be staged at Istana Budaya Auditorium from April 15 to April 27.
Despite removing profanity from the script, the show would not lose its appeal, organiser Milestone Production managing director Grace Lee said.
“The emotions, elements and the gist of the story will be retained. The scenes, sets, sounds and lighting will be exactly the same as New York,” she said.
Children as young as seven years could watch it, she added.
RedFM chief operations officer Kudsia Kahar, who was also present at the press conference, quipped: “It’s good that they are keeping it as an entertainment that the younger generation can enjoy. There’ll be no angry parents.”
Jersey Boys in Malaysia is supported by Malaysian Convention & Exhibition Bureau (MyCEB) and Tourism Malaysia under the Tourism and Culture Ministry. Star Publications (M) Bhd is the Gold Sponsor with RedFM as the official radio station.
Also present were Istana Budaya director-general Datuk Mohamed Juhari Shaarani and Star Publications group chief editor June H.L. Wong.
Malaysia will be the only country in South-East Asia that is presenting the smash hit musical this year, said Tony Nagamaiah, the general manager of Malaysia Major Events, a division of MyCEB.
“Events like this will help us brand ourselves as an entertainment hub of the region,” he said, adding that it would also boost Visit Malaysia Year 2014.
The show is also expected to draw international tourists and generate RM20mil in tourist expenditure, he added.
Opened in Broadway in 2005, Jersey Boys, which traces four Italian Americans’ rise to pop stardom, went on to become one of the longest-running shows on Broadway.
It has been watched by 18 million people worldwide.
It features hits by Valli and The Four Seasons such as Can’t Take My Eyes Off You, December 1963 (Oh What A Night), Sherry and Big Girls Don’t Cry.
Tickets are priced between RM200 and RM680.
For more info, visit www.milestone-entertainment.com or www.facebook.com/jerseyboys.malaysia.