Giving their full support: (From left) Antabax mascot Germ Buster, Ng, Norine and Ritzzawati attaching a heart at the launch of the Antabax and Giant One Heart campaign at Giant USJ.
THERE were 22,701 coronary heart disease-related deaths in Malaysia in 2010, according to the World Health Organisation.
In view of this worrying statistic, the One Heart with Antabax and Giant fundraising campaign was recently launched.
The collaboration between Antabax and Giant hypermarket is in aid of the National Heart Institute (IJN) Foundation.
“We see the toll heart disease is taking in Malaysia and because of this, Antabax and Giant have set out to raise funds and awareness,” said Lam Soon Edible Oil Sdn Bhd Household & Personal Care and Marketing general manager Francis Ng.
During the campaign, that runs until Aug 30, 5% of proceeds from the sale of items from the Antabax personal care range, purchased at any of the128 Giant stores nationwide, will be channelled to the foundation in support of its Patient Assistance Programme.
“This campaign has our 100% support and the strength of our network of 128 stores to help raise funds,’’ said GCH Retail (M) Sdn Bhd Marketing general manager Norine Erica Majaman.
The foundation is a non-profit organisation established in 1995 with a mission to support IJN’s heart patients.
“The foundation relies heavily on the generous support of kind donors, as we require a minimum of RM20,000 for each deserving patient.
“The funds raised go towards helping patients and saving lives,” said IJN manager Ritzzawati Rosli Mohd Rosli.