Hemalatha (second from left) sealing the deal with Khairul. Looking on are MABA deputy secretary-general Sim Sin Heng and Saifuddin.
Etika Sdn Bhd (formerly known as Permanis Sdn Bhd), continues to support basketball in the country with another three-year sponsorship deal from 2017-2019. It signed up with MVP Marketing Sdn Bhd to be the title sponsor of a basketball programme with Gatorade.
The basketball programme comprises the High School Basketball League, University Basketball League, 3-on-3 Basketball Challenge and the Malaysia Women’s Basketball League.
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