Brewer launches mobile cider bars

(From left) Carlsberg Malaysia chief financial officer Lim Chee Keat, sales director Gary Tan, corporate communications and CSR director Pearl Lai, marketing director Charles Wong and government affairs and duty-free director Lew Yoong Fah kicking off the fun and festivities of the Somertime, Anytime campaign.

LOOK out for bright-coloured iconic Somertime Volkswagen Kombi vans as they drive across the country throughout April to promote Somersby’s ciders.

Decked in flamboyant Somersby livery, these vehicles come with open hatch roofs and fold-out countertops, doubling up as Somersby bars to serve cider lovers throughout the “Somertime, Anytime” campaign.