(From left) Photobook marketing manager Khairul Syafiq, 11street Malaysia marketing vice-president Peter Lee, Fave co-founder Yeoh Chen Chow, AirAsia Big Loyalty chief commercial officer Victor Kaw, Digi loyalty, rewards and privileges representative Yen May So, Involve Asia chief executive officer Jimmy How and Leong at the launch.
AIRASIA Big Loyalty has unveiled the eStore, the latest lifestyle offering from AirAsia’s loyalty programme, where Big members can shop online to earn points.
The eStore allows more than 13 million members in Malaysia, Thailand and Indonesia to choose from over 150 lifestyle and travel brands on one platform – airasiabig.com – with roll-out on the AirAsia Big Loyalty mobile app planned for the near future.
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