The future: Shye Kang Loh (right) and Lim Chee How are confident data analytics will one day be used by all the major retailers in Malaysia.
E-commerce is definitely growing in Malaysia. Consumer market research company Euromonitor has projected that Malaysia’s e-commerce market will be worth US$560mil (RM1.99bil) by 2016.
Internet spending today has multiplied, thanks to the various smart devices carried by the average person, and it is no longer just for those who are tech-savvy.
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