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Tuesday, 21 March 2017

On a mission to draw tourists to Johor

Zulkurnain (signing board) during the Let’s Visit Museum 2017 officiating ceremony held at Muzium Tokoh.

Zulkurnain (signing board) during the Let’s Visit Museum 2017 officiating ceremony held at Muzium Tokoh.

JOHOR BARU: The state government, through Yayasan Warisan Johor (YWJ), is aiming to draw 200,000 visitors to the museums and galleries statewide this year.

Johor Youth, Sports, Culture and Heritage committee chairman Datuk Zulkurnain Kamisan said from this number, students alone account for about 4,000 through the Let’s Visit Museum 2017 programme.

He said that YWJ would also need to come up with various creative ideas to attract more visitors to the museums in the state.

“The idea to make the Johor Culture Showcase a tourism product was mooted by Johor Mentri Besar Datuk Seri Mohamed Khaled Nordin recently and will involve every visitor to the state.

“I hope that the aspiration will be realised soon as it will be an added value to the current physical development in the state,” he said in his speech during the Let’s Visit Museum 2017 officiating ceremony held at Muzium Tokoh here.

Zulkurnain added that the programme was a good move to educate and increase curiosity among students towards history, arts, culture and Johor heritage.

He said the state government, through YWJ, would continue giving the RM500 incentive to a total of 100 selected schools in the state in their effort to lessen the burden on schools which take their students to museums and galleries.

“We hope that such efforts will encourage the respective schools to make museums a popular venue to visit, especially for the students to gain more knowledge on our state heritage and history.

“We hope that schools will fully utilise the museums and galleries available in the state,” he added.

Tags / Keywords: Southern & Eastern Region , jbemuseum190317

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