The Malaysian mobile gaming industry reached new heights through one of the country’s largest and “live” mobile game tournaments.
World War III on Android phones was launched recently by award-winning game developer Techninier Sdn Bhd in collaboration with Celcom Axiata Berhad to a collective pool of Celcom mobile gamers.
The top 10 winners were presented with prizes, including a Peugeot 208, worth more than RM110,000.
Wan Muhamad Amirin Sofi took home the Peugeot 208 while Nur Fazrena Alias and Nur Ain Alias bagged a Naza NZ125R motorcycle and Panasonic 50” Full HD LED TV respectively.
This fast-paced mobile game saw scores of gamers compete for the top prizes through their Android smartphones using Celcom’s 4G network.
World War III is a revival of the popular 8-bit arcade plane shooting genre, where gamers have to dodge and weave their way through scrolling battle zones filled with enemy bomber planes, bullets and more airborne mayhem than they bargained for.
In this revamp of the old arcade genre, World War III features a selection of three fighter jets of different trade-offs between endurance and agility.
“With the rising number of gamers subscribed on Celcom’s network, there is no mistaking that gaming interest in potential prize-winning tournament styled games like World War III is about to take off here,” said Techninier chief executive officer Datuk Lion Peh.
“This is just the beginning of tournament-styled mobile games for Techninier.
“We are pleased to bring immersive mobile gaming action to our audiences nationwide.
“Our near-future plans involve a permanent mobile gaming platform that allows gamers to generate actual money through mobile gaming,” said Celcom Axiata Berhad brand management (OTT) head Masdiana Sulaiman.
“Celcom’s seamless network has garnered the attention and interest of many youth today who love to play mobile games continuously.
“This is demonstrated as we award the top 10 Celcom users who participated in Techninier’s Android game tournament, World War III using Celcom’s network,” she said.
Based on the Price Water House Coopers Global Entertainment and Media Outlook 2013-2017, Malaysia’s games market was worth RM727mil in 2013 and expected to grow 20% to RM868.70mil by 2017.
Based on Satista’s statistic, the mobile gaming user penetration is at 19.77% in Malaysia and it is expected to hit 26.50% in 2020.