Friday, 8 August 2014 | MYT 3:30 PM

OPI launches new Nordic-inspired collection

For its Fall-Winter 2014 collection, the nail polish brand looked for inspiration in the landscapes and culture of Northern Europe.

Between the fjords, the Northern Lights and Copenhagen’s colourful rows of houses, OPI found plenty of interesting shades for its latest collection, dubbed Nordic. The brand has introduced 12 new nail polish colours ranging from browns and purples to pink, orange and green.

“When creating colours for a new seasonal collection, I always draw inspiration from the food, music, art, landscape and street style of a particular destination,” explains Suzi Weiss-Fischmann, co-founder and executive vice president at OPI.

“While conceptualising the shades of the Nordic Collection, I ate cinnamon buns and drank glogg, snapped photographs of brightly painted houses, and gazed in wonder at the region’s topography... All of these diverse elements came together to inspire an equally varied array of colours that capture the aesthetic of the Nordic region.”

And as usual, the brand has extended the theme of the collection to the cheeky names of its latest colours, each of which is a nod to a Nordic destination or cultural reference. Going My Way or Norway?, OPI with a Nice Finn-ish and Thank Glogg It’s Friday are among the new polishes. — AFP Relaxnews


Tags / Keywords: Beauty , OPI , Nail Polish , Colour


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