Monday, 27 January 2014

Star power

Hugh Jackman is Montblanc's new brand ambassador.

Hugh Jackman is Montblanc's new brand ambassador.

AT the Salon International de la Haute Horlogerie (SIHH) in Geneva, prestigious German brand Montblanc announced Australian actor Hugh Jackman as the latest face of its watches, writing instruments and leather goods.

As Montblanc’s international brand ambassador, Jackman will appear in campaigns for the company’s luxury goods worldwide, although not in the United States.

“I am delighted to be part of the Montblanc family. I have always admired what the brand stands for, its fascinating history, and the quality and originality of its products,” stated the actor.

An international celebrity, the Australian actor rose to fame by playing Wolverine in the X-Men film series. Since then, he has widened his range through a leading role in the musical Les Miserables, for which he won a Golden Globe in 2013, and in the critically acclaimed crime drama Prisoners.

At SIHH 2014, Montblanc is unveiling a number of new luxury timepieces, including a watch designed as an homage to horologer Nicolas Rieussec and the TimeWalker Chronograph 100. — AFP Relaxnews

Tags / Keywords: Lifestyle , Hugh Jackman , Montblanc , Brand ambassador

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