Adam C from Red FM’s Red Rush wants you to forget about work and traffic while you're driving along to his football chat.
With listeners spending 175 minutes (just five short of three hours) a week tuning in to Red FM’s Red Rush, the weekday show commands the highest Time Spent Listening (TSL) total among commercial English radio stations. The series, hosted By Adam C, centres on football and blends in pop music to accompany listeners during the rush hour from 5pm to 8pm.
“Radio has always been one of my passions, and I'm glad to be given the opportunity to host Red Rush, to keep listeners’ minds off their work and the traffic,” says Adam.
Though he's been in the entertainment scene for over a decade, Adam still clocks in hours of preparation and planning for each show. He says, “Listening behaviour has changed a lot. Listeners now have the option to tune in via the radio, Internet or their mobile, which means their attention can be easily diverted. That's why planning and preparing for each show is important.”
One of the main attractions on Red Rush is the content, which revolves around football. Adam, a Tottenham FC and Barcelona FC enthusiast, regularly updates his listeners on the latest match scores. He says, “Football is an engaging topic that listeners can easily relate to and understand. Catching up on matches is a good way of helping them unwind. Most importantly, football doesn't discriminate.”
In Red Rush’s Battle of the Sixes contest at 6pm every day, Adam challenges listeners to name six things in six seconds to win prizes. On Fridays at 7pm, Adam is joined by guests to entertain listeners with some sporting banter.
Listeners in Penang, Alor Setar, Taiping and Kangar can tune in to Red Rush at 98.1FM. For more details, visit www.red.fm or 'Like' the Red FM page at facebook.com/redfm.my.
DUO TO SERENADE FANS
All this week, Capital FM and Suria FM will give away tickets to Konsert Pesona Cinta Dayang Nurfaizah Dan Marcell. Dayang Nurfaizah, known for her hit Di Pintu Syurga, will team up with Indonesian R&B crooner Marcell for the two-hour concert on March 29. Capital and Suria are also giving out VIP party passes.
But if you miss the chance to win the concert and VIP tickets live on air, you can visit capitalfm.com.my and suriafm.com.my to win free concert passes by answering three questions. For details, tune in to Capital FM at 88.9FM and Suria FM at 105.3FM, both in the Klang Valley.