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 About
The Star and Sunday Star
Readership
of The Star and Sunday Star
A
brief history of The Star
Other
publications of the company
Address
of The Star
Subscribe
to The Star
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About The Star and Sunday Star |
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The Star (daily) and Sunday Star, Malaysia's most widely-read English-language daily and Sunday newspapers, are published in four editions - two editions which cover the northern peninsular states of Penang, Kedah, Perlis and northern Perak while the other two editions cover the rest of the country. There are two main printing plants that publish the four editions of The Star on a daily basis. The northern editions are printed at the newly opened Star Northern Hub in Bayan Lepas, Penang, while the other two editions are printed at the Star Media Hub in Bukit Jelutong, Shah Alam, Selangor. The Star is packaged as a 3-in-1 paper, comprising the Main Paper, StarBiz and StarTwo. It recently underwent a revamp at the beginning of 2007, whereby snazzier, sharper elements were incorporated into its various sections, making for a new, fresh and contemporary look for the new millennium. The Main Paper covers the latest in both local and international news while StarBiz offers a comprehensive coverage of business developments, market trends, financial reports and updates in the stock market. StarTwo features articles on lifestyle, entertainment, health, parenting, social etiquette, science, environment, fashion, food and many more. Weekly sections include Star Maritime (every Monday) which covers the shipping and sea-trade industry, Star-In.Tech (every Tuesday and Thursday) which focus on computers and information technology, Youth 2 (every Thursday) which features lifestyle and trends for the young, and StarWeekend, which replaces StarTwo on Saturdays, offering articles on hobbies, holidays, leisure and weekend getaways. The Star BizWeek is a weekly financial magazine published every Saturday that highlights issues, companies, personalities, developments, and stocks that are likely to make news in the week ahead. Regional sections include StarMetro (Monday to Saturday) which focuses on happenings and entertainment in the Klang Valley, and North (Wednesday and Friday) which features the goings-on in the northern region, namely Penang, Perlis, Kedah and northern Perak. Special topic-based sections by The Star are Clove (every second Thursday of the month) which offers articles on family, fashion, beauty and relationships, and The Star NIE (Newspaper-in-Education), which offers a fresh, new approach to the teaching and learning of English in secondary schools. Sunday Star offers current worldwide news and special reviews. It contains an Education section that features careers, exam tips, advice on higher studies, comments by well-known educationists and NIE highlights. StarMag is a lifestyle magazine with the tagline "Your Lifestyle Companion", covering travel, food, the arts, life, fashion, trends, books, motoring and living spaces - all the elements that promise a great weekend read. There are two pullouts within StarMag. Fit For Life focuses on the various aspects of well-being, and offers up-to-date articles on medical research and treatments, track fitness trends, diet and nutrition, mental and emotional health issues, matters related to ageing and public health, complimentary therapy and vibrational healing methods. Variety puts together TV and radio entertainment stories and useful highlights, comics, interactive items like puzzles and other staples like the horoscope, children's pages and TV guide. |
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Readership/Circulation of The Star and Sunday Star
| Readership | |||
| Star | Other newspapers | ||
| The Star (daily) | 1,031,000 | New Straits Times | 270,000 |
| Sunday Star | 1,015,000 | New Sunday Times | 263,000 |
| * Source: Nielsen Media Research Q4 2007 (Jan 2007 - Dec 2007) | Malay Mail | 51,000 | |
| Sun (daily) | 228,000 | ||
| Circulation | |||
| Star | Other newspapers | ||
| The Star (daily) | 302,658 | New Straits Times | 139,763 |
| Sunday Star | 310,950 | New Sunday Times | 153,409 |
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* Source: Audit Bureau of Circulations, Malaysia - 1st Jul 2007 - 31st Dec 2007
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Malay Mail | 20,816 | |
| Weekend Mail | 31,415 | ||
| The Edge | 24,043 | ||
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A brief history of The Star |
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The Star was first published on Sept 9, 1971, starting off as a regional newspaper with its plant in George Town, Penang. Its birth created a couple of firsts in the country - it was the first tabloid and the first English language daily to be printed using the web-offset process. Over the next five years, the newspaper's circulation grew rapidly and by early 1976, it became Penang's premier newspaper, outselling the then 139-year-old New Straits Times. During the same period, too, Malaysia's first prime minister Tunku Abdul Rahman, who had retired a few years earlier, joined the board of Star Publications (Malaysia) Bhd (the publisher of The Star and its sister paper, Sunday Star) and became its chairman. The Star went national on Jan 3, 1976, when it set up an office in Kuala Lumpur. Two years later, it relocated its headquarters from Penang to Kuala Lumpur. To accommodate a growing staff and a new press incorporating the latest technology, it moved its headquarters from Kuala Lumpur to its present premises in Petaling Jaya in 1981. On June 23, 1995, Star Publications created history when it became the first Malaysian newspaper -- and the third in Asia -- to launch a World Wide Web edition. The Star also achieved a new milestone in its corporate history in 1995 by being listed on the Main Board of the Kuala Lumpur Stock Exchange. In the year 2000, The Star relocated in stages to its very own 17-storey premises, Menara Star in Section 16, Petaling Jaya. In January 2002, The Star's new printing plant, Star Media Hub was officially opened by the Deputy Prime Minister of Malaysia, YAB Dato' Seri Abdullah bin Haji Ahmad Badawi in Shah Alam, Selangor. The Star also has a new office and printing plant - Star Northern Hub in Bayan Lepas, Penang. These new lines will increase printing capacity and offer greater flexibility for newspaper pagination and colour. The Star has undergone many changes in its growth but one characteristic remains the same - its reporting style continues to be refreshing, with news and articles that are varied to cater to different interests. |
Other publications of the company
Besides The Star and Sunday Star, Star Publications (Malaysia) Berhad also publishes four magazines. They are:
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(Kuntum was first published in February 1980) |
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(Shang Hai was first published in March 1979) |
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(Galaxie was first published in October 1974) |
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(Flavours was acquired in July 1995) |
Address of The Star
The headquarters of Star Publications (Malaysia) Bhd is situated in Petaling Jaya, a suburb of Kuala Lumpur, Malaysia's capital. It has a regional office in George Town in the northern state of Penang.
| Head Office & Bureaus | ||||
HQPetaling Jaya
Menara Star BureausKangar
No. 12 Jalan Jubilee Perak Alor Setar
936 1st Floor Jalan Sultan Badlishah Sungai Petani 1st Floor24 Jalan Ibrahim 08000 Sungai Petani Kedah Darul Aman Tel. (04) 421 1173 Fax. (04) 421 3670 E-Mail: chandra@thestar.com.my Senior Writer: V. Chandrasekaran Penang
STAR NORTHERN HUB Butterworth
No. 2 1st Floor Jalan Kikik Ipoh
39 Jalan Hussein Taiping
23 Jalan Pasar Kota Baru
No. 2854-A, 1st Floor Kuala Terengganu
No. 1 1st Floor Public Bank Bldg Kuantan
14 1st Floor Klang
46 Jalan Pasar Putrajaya
No.5 1st Floor Seremban
49 Jalan Yam Tuan Malacca
4A Jalan Hang Tuah Muar
261 Kg Temiang Johor Baru
65 & 65A Jalan Maju Sabah
Lot 9 1st Floor Kuching
259 Jalan Sungai Padungan Miri
Lot 611 1st Floor Overseas BureausLondon
26A Randolph Avenue New York
175 East 96th St Singapore
Star Publications (Singapore) Pte Ltd Shanghai
Unit 2112, World Union Beijing
No. A4103, Soho Xian Dai Cheng Bangkok
Asia News Network (6th Floor) |
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To subscribe to The
Star
Or other publications of the company |
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Send all enquiries to:
The Senior Manager, Circulation |
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