Selling property the digital way

“Digital sales have been encouraging mostly from domestic buyers; we have always believed that the shift from the traditional brick-and-mortar way to the digitalisation of our sales process is inevitable, ’’ said Mah Sing CEO Datuk Ho Hon Sang.(pic)

AGAINST worries of a property glut and a sector in the doldrums, firms especially those that had prepared their platforms earlier are getting sales even during this movement control order (MCO) period.

While affordability remains a key issue, the availability of spare savings, the desire for long-term investments and government measures to stimulate spending are factors behind consumers’ choices.