WEALTH management has been defined as many things. Some parties go as far as calling it bespoke advisory service, while there are others who see wealth management as another distribution business to enable consumers to gain access to various investment products like unit trust, dual-currency investment and structured investment products.
In Malaysia, it is quite common for wealth management services to be made available to the priority or premier banking customers. For one, these customers possess sufficient assets and therefore are deemed to have a high propensity to invest.