WASHINGTON: BuzzFeed, the website which lives off viral and “shareable” news, got a major boost for expansion plans with a US$200mil (RM818.06mil) investment from NBCUniversal.
The deal with NBCU, a division of the media and cable conglomerate Comcast, calls for “strategic partnerships” between the two groups, which could allow sharing of content between BuzzFeed and the vast NBC television operations.
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