Pizza Hut's take on the connected car


  • TECH
  • Tuesday, 03 Mar 2015

GET YOUR PIZZA FIX: Order and pay for a pizza while behind the wheel.

Visa, Pizza Hut and Accenture are joining forces to create a connected car capable of ordering a pizza straight from the dashboard.

The proof of concept, which was demonstrated at the Mobile World Congress, uses Visa's online payments service and a combination of cellular and Bluetooth connectivity so that once the order has been placed, the car can then automatically alert the branch of Pizza Hut that it is pulling up outside and is ready to collect the order.

"We're committed to offering speed and convenience to our customers when ordering online and this new connected car technology is the latest way for us to do that," said Baron Concors, chief digital officer, Pizza Hut.

Being able to order a pizza on the go may seem like a trivial use of cutting-edge technology, but as Bill Gajda, senior vice president of Innovation and Strategic Partnerships, Visa Inc, it's the ideal place to start.

"As the number of connected cars on the road increases, so does our ability to bring secure online commerce to consumers everywhere. We initially focused on a specific use case -- ordering a meal on your way home -- but we envision a world where consumers can seamlessly make many of their everyday purchases from the car." — Reuters

Limited time offer:
Just RM5 per month.

Monthly Plan

RM13.90/month
RM5/month

Billed as RM5/month for the 1st 6 months then RM13.90 thereafters.

Annual Plan

RM12.33/month

Billed as RM148.00/year

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
   

Next In Tech News

How streaming is boosting esports
Battery firm LG Energy Solution Q1 profit plunges on weak EV sales
SK Hynix expects full chip recovery after Q1 earnings surprise on AI boom
Cisco says hackers subverted its security devices to spy on governments
Disappointing Meta forecast pulls down tech peers in extended trade
IBM to buy HashiCorp in $6.4 billion deal to expand in cloud
Meta shares sink on higher AI spending, light revenue forecast
TSMC says 'A16' chipmaking tech to arrive in 2026, setting up showdown with Intel
TikTok artists and advertisers to stay with app until 'door slams shut'
TikTok to suspend TikTok Lite's reward programme amid EU concerns

Others Also Read