TORONTO: Canadian retailers, scrambling to keep pace with the likes of Wal-Mart Stores Inc and Amazon.com Inc in an increasingly crowded market, are investing heavily in high-tech tools to lure shoppers.
Companies have ramped up their efforts to address consumers' evolving shopping habits and to compete with rivals such as Wal-Mart, which is pouring more than C$30mil (RM86.97mil) into Canadian e-commerce projects this year.
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