New York police Twitter campaign backfires badly


  • TECH
  • Wednesday, 23 Apr 2014

BACKFIRED: New York police Tuesday were eating extra helpings of humble pie after asking people to post images of themselves and NYPD officers on Twitter

NEW YORK: New York police Tuesday were eating extra helpings of humble pie after asking people to post images of themselves and NYPD officers on Twitter — only to face a deluge of pictures of alleged police brutality. 

"Do you have a photo w/ a member of the NYPD? Tweet us & tag it #myNYPD. It may be featured on our Facebook," the department posted on its NYPD News Twitter feed, hoping to fuel a feel-good, low-cost public relations campaign. 

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