Facebook to move to fewer but bigger ads on PC website


LESS IS MORE: Facebook Inc said on Wednesday it is switching to fewer but bigger ads on the right-hand column of the desktop PC version of its website because users respond more frequently to them.

SAN FRANCISCO: Facebook Inc said on Wednesday it is switching to fewer but bigger ads on the right-hand column of the desktop PC version of its website because users respond more frequently to them. 

The new right-hand display ads will be the same proportions as the so-called News Feed ads, which inject paid marketing messages straight into a user's stream of news and content. 

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