As Olympics loom, NBC leads in the race for prized viewers


(Reuters) - Comcast Corp's NBC network, for years a ratings laggard, is ahead in a key contest among broadcasters even before it attracts millions of viewers this month to its marquee event, the Winter Olympics.

"The Blacklist," which stars James Spader as a master criminal who helps the FBI, and the second-year drama "Chicago Fire" have pushed NBC into the lead among viewers 18 to 49, the group most prized by advertisers.

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