LONDON (Reuters) - Britain's electricity network operator National Grid is surveying football fans and analysing data to make sure it can respond to an expected surge in demand when UK viewers of the World Cup brew their traditional cup of half-time tea.
Electricity demand typically rises sharply after major events or following the climax of a popular tv programme when a large number of viewers collectively return to everyday business, including power-consuming habits such as switching on lights, computers - or the kettle.
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