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Sunday February 10, 2013 MYT 12:00:00 AM
Wednesday April 17, 2013 MYT 12:01:46 PM
by yvonne lim
PETALING JAYA: 'Tis the season for a new set of wheels and car dealers are going all out to outdo each other this Chinese New Year.
The festive deals include waivers, rebates and feature the auspicious number “8”.
UMW Toyota Motor is giving out ang pow in the form of downpayment rebates of up to RM8,888 for selected Toyota models, while Honda is offering six months' free instalments, “prosperity packets” worth RM2,013, cash rebates and two years' free service.
Edaran Tan Chong Motor Sdn Bhd (ETCM) extended the promotion period of its “Super Zero Campaign”, offering customers a 12-month interest waiver for selected Nissan premium models.
ETCM executive director Datuk Dr Ang Bon Beng said the promotion, initially supposed to run from Nov 21 to Dec 21 last year, had been extended until Chinese New Year.
Perodua launched two back-to-back deals, beginning with the “New Year, New Wheels” promotions that offer rebates of up to RM1,888 for selected Alza, Myvi and Viva models from Jan 1 to 31.
The compact-car maker then held another round of promotions through its “Prosperity Savers” contest, which allows those buying selected variants to win an ang pow of up to RM8,888.
The promotion is on until Feb 28.
“These promotional campaigns are to create excitement for our customers for the new year,” Perodua managing director Datuk Aminar Rashid Salleh said.
Federation of Motor and Credit Companies Association of Malaysia president Datuk Tony Khor predicted that car sales would go up by up to 3% this year.
He expected a large number of sales to take place during the Chinese New Year period with customers wanting to take advantage of the deals.
“With the Government pushing for more locally-made cars, more young working adults can now opt for new cars as their first vehicle.
“Families are also buying their third, fourth and even fifth cars, for their college-going children or for short-distance travel,” he added.
Malaysian Automotive Association president Datuk Aishah Ahmad said vehicle sales reached a record high last year with an industry volume of 627,156 units, overtaking the previous record of 605,156 units achieved in 2010.
The association predicted a sales growth of 2% this year to 640,000 units.
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Nation, News, Automotive, CNY, promotion, car, Tony Khor
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