Aussie expert’s talk on social media

Good advice: Associate Professor Gary Noble sharing his expertise in social media at INTI.

THE way social media is impacting communication in modern society is nothing short of revolutionary and business leaders of the future will need to be comfortable with this form of contact and connection.

They will need to understand how it plays out in every aspect of their business from internal communication to their links with suppliers, shareholders, stakeholders and customers, said Assoc Prof Gary Noble of the University of Wollongong (UOW), Australia.