Four of the team members responsible for the development of the trademarked Optimiser feature. (From left) Noorfariah Jaafar, Bernard Ho, Abdul Razak Ahmad and Idayu Daud.
Celcom Axiata Bhd has announced the launching of First, a personalised Internet and call plan targeted at mid- to high-end users.
The plan is further divided into two categories: Basic and Elite.
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