Carlsberg Malaysia picks auspicious time to launch campaign heralding Year of the Horse


THE thunder of hooves heralded the Year of the Horse at the launch of Carlsberg Malaysia’s Chinese New Year campaign, fittingly held at the Selangor Turf Club in Seri Kembangan.

Choosing the auspicious time and date of 11.11am on Jan 11, the company also held a special horse race, dubbed the Carlsberg Golden Success Cup, where jockeys and horses vied for a trophy and RM75,000 cash prize.

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