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Saturday September 28, 2013 MYT 12:00:00 AM
Saturday September 28, 2013 MYT 11:05:47 AM
by noel foo
Deeply in love: Eddy and Siti's long-time relationship goes through rough times when he is torn between his love for her and his devotion to his band.
CHECK out the story of two troubled lovers and stand a chance to win lucrative cash prizes.
In collaboration with Edaran Tan Chong Motor, The Star Online will soon be launching the Kisahku Almera contest.
Beginning Oct 1, a series of three videos will be posted online over a span of three weeks.
Viewers simply need to watch the three videos as soon as they are posted online and answer questions relating to the content shown in each video.
Answering correctly earns the viewer points, which can also be earned when viewers share the videos with others and invite them to participate.
“This story follows the turbulent romance between Siti, a Malay girl and Eddy, a Sabahan boy who is torn between spending time with the girl he loves and performing with his band,” said Star Publications (M) Bhd new media account servicing manager Fenn Chia.
“The concept behind the story is largely influenced by the many romantic drama films in our local film industry,” she added.
Previously, another series of three comedy videos titled The Almera Affairs was produced, featuring Malaysian comedian Kavin J.
“Edaran Tan Chong Motor decided to move in a different direction this time around, feeling that viewers can connect with an emotional romantic drama better,” Chia added.
“We are very happy to be collaborating with The Star media group on this contest because we feel that we can better engage the public through their various media platforms,” said Edaran Tan Chong Motor marketing and product planning director Tan Keng Meng.
Tan feels that the drama video series will appeal the most to younger, tech-savvy viewers who view digital content frequently.
“The Almera, which is Nissan’s best-selling B-segment global sedan, will also be featured in the videos,” said Tan.
“All three videos will also showcase the Nissan Almera’s unique features such as its spacious leg room, large boot space and the push-button ignition system.”
The grand-prize winner will walk away with RM20,000 and there are also other cash prizes to be won.
Those interested in participating should visit the contest webpage at http://contest.thestar.com.my/nissanmalaysia
Tags / Keywords:
Lifestyle, Community, Central Region, People, Entertainment, Kisahku Almera, Edaran Tan Chong Motor, Nissan
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