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Published: Friday August 16, 2013 MYT 12:00:00 AM
Updated: Friday August 16, 2013 MYT 4:37:32 PM

Samsung Korea plans to spread wings to Sarawak through the local community

New friends: Bolly (right) welcoming Cha and his delegation at the Bishop’s House in Kuching.

New friends: Bolly (right) welcoming Cha and his delegation at the Bishop’s House in Kuching.

KUCHING: A group of young Samsung employees from Korea wants to expand the company into the state by engaging the local community.

Group leader, Samsung Electronics (Korea) Co Ltd digital appliances human resource manager Cha Wan-chul, said they had been learning and studying the Malaysian culture while in the peninsula since March.

Now in the state, they would be reaching out to the local communities, particularly students and youngsters, he said.

“We are honoured that the Bishop (Bishop of Kuching Anglican Diocese Rt Rev Datuk Bolly Lapok) is hosting our visit here in Sarawak.

“This time we make some relationship between Sarawak and Samsung, so next time we will come again.

“If we have good relationship we will also grow. I hope Samsung group will be able to help Sarawak after we understanding more about the culture here,” he said.

Cha said although Samsung had not set a foothold in Sarawak, it had already set up sales party here especially for consumer electronics.

He said plans to expand to Sarawak looked positive as the market in the peninsula had been growing rapidly.

“East Malaysia at the moment plays a small role in the (Samsung) market but I believe in the future Samsung can grow bigger and expand to Sarawak,” said Cha.

Bolly said a church mission agency Korea-Malaysia (Koma) Mission provided Korean missionaries the opportunity to come to Malaysia.

One example, he said, was Pastor Joseph Chun Jo-young, a Korean who had been in the state for 10 years.

Chun currently serves at the Anglican churches in Abok, Sri Aman.

“Among the agencies in Korea, some are members of our church. So while Samsung is a secular company, the church in this case is providing a link between Samsung and Sarawak.

“The church sort of becomes an entry point for them to do community service.

“According to Cha just now, they intend to sell Samsung as a community-oriented company and hope to assist needy schools and social concerns. We will think about this in detail later,” he said.

Bolly said the church would consider bringing the Samsung group to the Bengoh resettlement scheme to ssee how they could help the needy villagers and the schools there.

Meanwhile, Samsung Fire and Marine Insurance (Korea) Co Ltd senior professional Kim Ji-sun said she hoped the team would be able to educate young Sarawa-kian students and pupils the culture of Korea and the opportunities they could have through Samsung.

“Samsung group is big in Korea and deals in various industries.

“There are vast job opportunities for Sarawakians. I am sure if Samsung expands to Sarawak it can contribute to the economy here,” said Kim.

Tags / Keywords: East Malaysia

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