Cultivating an interest in photography

IN AN effort to encourage consumers to print their most precious pictures, Fujifilm Malaysia has developed a nationwide campaign.

Federation of Photographic Society Malaysia (FPSM) adviser Datuk Seri Michael Chong said the campaign showed initiative to not only grow the culture of capturing life’s special moments, it also showed that Fujifilm was taking the lead to partner the FPSM in this special collaboration in the interest of photography for all Malaysians.