Clothes maketh their business

You gotta wear it well, no? (From left) Mathews of Ash Be Nimble, Tan of Twenty3, Natasha of Kooshboo, and Chiu of Rent A Dress.

This week’s batch of four finalists in the Alliance Bank SME Innovation Challenge got the idea to start their own apparel business when they couldn’t quite find what they wanted in the market, reports MEK ZHIN.

PEOPLE say when you want something done right, you just have to do it yourself. This was the basis for the formation of four businesses among the 20 finalists in this year’s Alliance Bank SME Innovation Challenge under the BizSmart Academy programme.