Firms urged to adopt TRIZ concept for improvement


Muhamad Farid: TRIZ has proven to be a success as it is widely used by giant companies

THE small and medium enterprises (SMEs) have been told to adopt the TRIZ (Theory for Innovative Problem Solving) approach to increase productivity.

Pulau Betong assemblyman Muhamad Farid Saad said the approach has proven to be a success as it was widely used by giant companies such as Samsung, Intel, Motorola, Honda, BMW, Modenas, Proton and Inokom.

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