Asprey offers a limited edition vanity case for La Mer, upping the ante on premium service.
It’s not just about making a purchase as the exceptional shopping experience plays a role in sales.
WITH high-end products leading growth within the perfume and cosmetics industry, it is no surprise that beauty brands are placing increased emphasis on the “premium” experience of shopping for their products. Product quality itself is no longer enough. In the premium segment, customers are seeking an exceptional shopping experience and the sense of a certain mystique surrounding the products, explained Jasmine Petiot, Vice President at the Federation Francaise de la Parfumerie Selective (FFPS) and manager of the independent fragrance shop Parfumerie Seduction in Paris.
Limited time offer:
Just RM5 per month.
