Home > Lifestyle > Food > News
Tuesday July 8, 2014 MYT 12:05:00 PM
Tuesday July 8, 2014 MYT 1:11:56 PM
A project with a simply stated goal of making the classic US summer picnic side-dish has been a crowdfunding success. – shutterstock/AFP
Kickstarter funding now almost RM100,000; mastermind has not yet decided on the kind of potato salad he’ll make.
The transformative power of online crowd funding is being poured into a bowl or two of potato salad.
A Kickstarter project with a simply stated goal of making the classic US summer picnic side-dish had raised more than US$31,000 (RM98,700) from 2,779 backers as of today (July 8) and was attracting more support.
“Basically, I’m just making potato salad,” project mastermind Zack Danger Brown said in an unabashedly succinct description at his page at the website where people pitch ideas in the hope that folks on the Internet will pitch in with funding.
“I haven’t decided what kind yet.”
Brown blasted past his original funding goal so fast that he added “stretch goals” that include making twice as much potato salad, trying more than one recipe, upgrading the mayonnaise, and sending people themed baseball caps.
His funding campaign shot past those faster than a spud out of a potato gun.
Upon passing the US$1,000 (RM3,180) funding point, the Ohio man promised an online live stream starring him making the potato salad after the Kickstarter funding round closes on Aug 2.
Most of the pledges came in the form of one or two dollars each, with those backers to be rewarded in simple ways, including their names being said aloud while the potato salads is being made.
Bigger money backers kicking in US$10 (RM32) or more are in line for rewards ranging from hand-written potato-themed haiku and access to the kitchen during the salad making to homage T-shirts or a Potato Salads Of The World recipe book.
“I love this project!” a backer with the screen-name Devorah Brehony said in a Kickstarter chat forum post on July 7. ” It’s so insane!” – AFP
Tags / Keywords:
Lifestyle, potato salad, Kickstarter, crowd funding
Crowdfunding set to take off
Capital for SMEs via crowdfunding
Let the people decide
Swimming in the Thames
Young artiste hurt by allegation
Revving it up in Rawang
Back to good old way of cooking
My constant hair concern
Running for their groceries
Sandwich Express offers a satisfying bite anytime of the day
Twin bombs kill 30 at pro-Kurdish rally in Turkish capital
Spieth on fire, US stay ahead in Presidents Cup
Fashion store hits Kuching
Copyright © 1995-2015 Star Media Group Berhad (ROC 10894D)(Formerly known as Star Publications (Malaysia) Berhad)