Home > Lifestyle > Food > News
Monday March 31, 2014 MYT 11:40:00 AM
Monday March 31, 2014 MYT 12:27:08 PM
The Ronalds all admit that they are ‘loving it’.
Taco Bell is on fire with a new ad campaign that gathered all the Ronald McDonalds it could find, fed them the chain’s new breakfast menu items, and then got the real McCoys to admit they’re, well, “loving it”.
It’s an offensive but cheeky marketing strategy that’s just sassy enough to get the web talking and generate a few LOLs.
“To show you just how much people are loving Taco Bell’s all new breakfast, we asked some very special people,” starts the TV commercial that began airing across the US last week.
Enter a parade of honest to goodness Ronald McDonald’s from across the US who happen to share the name of McDonald’s longtime mascot, including a father and son duo from Dubuque, Iowa: Ronald McDonald Jr. and Ronald McDonald III.
Since being uploaded on YouTube March 26, the video has attracted more than 1.3 million views.
The chain’s new breakfast menu includes waffle tacos, a breakfast version of its Crunchwrap and steak and egg burritos.
For their part, McDonald’s has launched a promotion that will give away a free coffee every day for two weeks between March 31 and April 13, a move also seen as a way to attract more morning traffic. – AFP Relaxnews
Tags / Keywords:
Lifestyle, Taco Bell, Ronald McDonald, Taco Bell breakfast
Exercise balls ease childbirth
Hamzah Rahmat – leading our tourism challenge through Matta
Rimba – modern artsy nature resort in Bali
How Leonard Nimoy tried to escape Spock’s Vulcan grip; top ‘Star Trek’ moments
Malaysians abroad share how they celebrate our local festivals
8 Incredible food and wine adventures you can do in Australia!
The alternative Bali
Solar-powered wearable fever alarm in the works
PCCCI head hopes for grace period before GST rate revision
Copyright © 1995-2015 Star Publications (M) Bhd (Co No 10894-D)