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Wednesday October 9, 2013 MYT 6:20:00 PM
Wednesday October 9, 2013 MYT 6:52:48 PM
by william k.c. kee
The dashing Wang Leehom strikes a pose for Coach. He will be in Kuala Lumpur for the brand's event tomorrow evening.
Coach has announced the popular actor-singer as the new face of its men’s accessories collection.
LEADING American design house of accessories, Coach, has announced Wang Leehom as the new face of its men’s accessories collection in mainland China, Hong Kong, Taiwan and Malaysia.
The award-winning singer/songwriter, record producer, actor and director is now an ambassador for the brand. In this role, Leehom will make appearances at Coach events, participate in editorial shoots and interviews. In fact, the dashing star will be flying from Taiwan to Kuala Lumpur to grace the re-opening of the Coach store in The Gardens Mall, KL, tomorrow evening.
Born and raised in New York, Leehom embodies the Coach brand, a chic New York fashion label with a profound history of style.
“Leehom represents what Coach is all about today. He’s modern, multicultural and a true artiste,” enthused Andre Cohen, president and CEO of Coach Asia, in a press release. “This partnership will enable us to further spread the word about Coach and its leadership position in the men’s luxury accessory market.”
“I grew up in New York and everyone knew the name Coach,” said Leehom. “I never expected that one day I would represent the brand, so it’s such an honour. Coach is modern, but respectful of heritage and craftsmanship, which are values I share. I look forward to seeing what we do together.”
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Lifestyle, fashion, Wang Leehom, Coach, ambassador
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