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Monday October 7, 2013 MYT 12:00:00 AM
Monday October 7, 2013 MYT 6:49:25 AM
by chester chin
Something needs to be done: 'A Fierce Green Fire: The Battle For A Living Planet' is one of the films which will be screened at Kuala Lumpur Eco Film Festival.
The Kuala Lumpur Eco Film Festival aims to champion environmental concerns.
THE country’s very own green film festival is back for the sixth time this year and will feature a myriad of international and local award-winning environment-themed films.
Touted as one of the biggest environmental film festivals in Malaysia, this year’s Kuala Lumpur Eco Film Festival (KLEFF) will be held at MAP Publika, Solaris Dutamas, from Oct 11 to 13.
In its previous instalments, the festival – a project initiated by non-profit organisation EcoKnights – has reached out to over 46,000 Malaysians through its film screenings at selected venues all over the peninsular.
When it first kicked off, the festival was intended as a tool to build a nation of ecologically-conscious businesses, individuals and communities through on-ground activities and film screenings on critical environmental issues. These days though, KLEFF has elevated to greater heights thanks to the extensive support from the community.
“What started as a small project to challenge Malaysians to document environmental issues and concerns in the country has evolved to an international platform where Malaysians and filmmakers combine forces to champion environmental concerns,” says festival director Yasmin Rasyid.
Throughout the years, the KLEFF has managed to cultivate an audience that is more conscious about the environmental issues surrounding them. Yasmin commented that she’s witnessed a transition of mindsets in how Malaysians view their immediate environment.
“We have seen an insurgence of a very young and collective movement of environmentalists. For once, the KLEFF audience now wants to know what they can do immediately as remedy to the current desecrated state of environment,” she says.
Throughout the festival period this year, six official selections, two feature films, 12 documentaries, 12 short films, eight animations and three public service announcements (PSA) representing over 22 countries will be screened.
“This year’s programme offers unique insights into the planet’s challenges in dealing with intensive man-made activities. The films will offer festival-goers new experiences, both in the subject matter, and the way the filmmakers tell their stories,” says Yasmin.
The festival will be honouring the films in eight categories, namely Best Film, Best International Documentary, Best Malaysian Documentary, Best International Short Film, Best Malaysian Short Film, Best Animation, Best PSA and Jury Award.
One of the official selection films to be screened is A Fierce Green Fire: The Battle For A Living Planet. Written and directed by Mark Kitchell, the film is the first big-picture exploration of the environmental movement spanning 50 years from conservation to climate change.
Another notable film is Pandora’s Promise, a production by Academy Award-nominated director Robert Stone on the subject of nuclear power.
An audience favourite at the Sundance Film Festival, Pandora’s Promise poses the question on whether the technology we fear the most could save our planet from a climate catastrophe. While film screenings make up the gist of the festival, it also serves as a platform for the creative and gifted to showcase their artistic contribution to the environment.
The three-day event will also feature musical performances by local artistes, an eco-fashion show, environment-themed community workshops, talks and forums as well as an exhibition at the Boulevard, Publika.
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Entertainment, Kuala Lumpur Eco Film Festival, Pandora's Promise, A Fierce Green Fire
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