Going far: OldTown White Coffee entering Borneo market.
OLDTOWN Bhd is expanding the distribution of its white coffee to Sabah, Sarawak and Brunei through a partnership with DKSH Malaysia.
Under the collaboration with DKSH’s business unit consumer goods, the latter would be responsible for field marketing, merchandising, sales, distribution and logistics services for OldTown’s selection of instant white coffee beverage mixes to be distributed there.
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