PENANG-based digital interactive entertainment companies are positioning themselves with expansion plans and new products to tap into the growing market of the local creative multimedia industry, which is projected to grow to US$9.35mil (RM30mil) by 2016.
According to Kamil Othman, vice-president of the creative multimedia division in the Multimedia Development Corporation (MDeC), local consumers are expected to spend about US$6.4mil this year for creative multimedia entertainment, and the figure is projected to grow at 9.1% annually till it hits US$9.35mil in 2016.