Perodua expands into pre-owned vehicle retail segment


From left: Daihatsu Motor Company Ltd senior managing executive officer Shigeharu Toda and Peodua president and CEO Datuk Aminar Rashid Salleh at a dinner function with media after visiting Daihatsus high-tech plant in Osaka, Japan.

OSAKA: Perusahaan Otomobil Kedua Sdn Bhd (Perodua) is expanding into the retail sales segment for pre-owned vehicles (POV) and improving its after-sales service to cushion itself from the weaker ringgit and challenging outlook in the automotive sector.

Speaking to reporters at the sideline of 2015 Tokyo Motor Show, Perodua president and chief executive officer Datuk Aminar Rashid Salleh said the company was currently facing margin compression from new car sales due to the weaker ringgit and higher campaign and promotion expenses.

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