Facebook to launch service for advertisers


Filename : 000_dv1573340.9bdb9081511.original.jpg - To go with Facebook ready to test Internet-beaming drones (published on 2015-07-30 22:51:27)

FACEBOOK Inc said it would launch a service that will let advertisers pay for ads only when they are scrolled through from top to bottom on its news feed.

The new service, called “100 percent in-view impressions”, will include text, photo, link and video ads, the company said in a blog post.

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