PETALING JAYA: Star Publications (M) Bhd, which has gotten shareholders’ approval to change its name to Star Media Group Bhd
, has devised a growth strategy that will be based on digital media and an expansion drive into Asean markets.
The transformation programme would be based on five key strategies that would see Star enhance its corporate governance, improve on efficiency and cost control, rebuild its core assets, digital transformation and look at strategic and synergistic acquisitions.
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