Steven Gerrard (right) of Liverpool in action. BPL TV rights for the 2016/17 season is 70 higher in the UK. – AFP
THE windfall football clubs in the Barclays Premier League (BPL) will receive from the new £5.1bil (RM28.1bil) TV rights deal could well see the cost to broadcast those games rise in Malaysia.
With the international bidding next to get underway after UK’s Sky and British Telecoms (BT) paid a king’s ransom to broadcast the games for the next block of three seasons, all eyes will be on just how much Astro Malaysia Holdings Bhd
and Telekom Malaysia Bhd (TM) will be willing to pay for the rights for Malaysia.
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