Ismail on the ground floor of the new Jaya Shopping Centre. He thinks the battle to bring in traffic has been half won due to PJ folks’ affection for the mall.
PETALING Jaya’s pioneer shopping centre has undergone a RM400mil redevelopment, sporting a more modern look and an expanded retail area. But its owner is not forgetting the mall’s nostalgic value.
Jaya Shopping Centre, which reopened on April 28 last year after a six-year hiatus, is being positioned as a neighbourhood mall. The new tagline The Heart and Soul of PJ builds on the fondness that many PJ folk have for the 41-year-old landmark.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!
