BBDO/Proximity Malaysia netted 19 gold awards as well as its first-ever Agency of the Year win at the Kancil Awards last week, but what made its managing director Michelle Achuthan emotional that evening was the sight of her agency’s staff celebrating each other’s wins.
When she was onstage to present awards, Achuthan ended up giving her own agency the start of the golds for its KFC work.
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