PETALING JAYA: Malaysian advertising expenditure (adex) is expected to remain flat over the next few months, as advertisers are expected to remain cautious leading up to the implementation of the goods and services tax (GST) next year.
Malaysian Advertisers Association special adviser Khoo Kar Khoon said he did not expect a big jump in ad spend in the next few months.
Already a subscriber? Log in.
Win a prize this Mother's Day by subscribing to our annual plan now! T&C applies.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!