Adidas plans China expansion drive


BERLIN: German sportswear giant Adidas is looking to expand beyond major Chinese cities into smaller urban centres, its top executive for the country said.

“We are currently active in 1,000 cities (in China) and by the end of 2015 we will be in 1,400,” Colin Currie told business daily Handelsblatt in an interview published yesterday.

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Business , Business , adidas , sportswear , China

   

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