WASHINGTON: It probably seemed like a good idea to Federal Reserve officials at the time. But their decision to stick Fed chairman Ben Bernanke out on live television two weeks ago to explain how the Fed aims to scale back and eventually end its massive economic stimulus programme, without having the message in a well-parsed policy statement he could hide behind, backfired badly.
Trying to publicly explain a nuanced plan that has some key caveats may have been bold but the risks of the message getting garbled in the middle of the Wall Street trading day was high – and that is exactly what happened.